The India Story Now
'NOW' is actually more than just a concept for us all. It is a state of being in the moment, of being in the present. It has more than a tangible connotation, allowing us to dive into the adventure of spaces, dimensions, design, art, food, fashion, and lifestyle.
The idea of now transcends from what is happening around us, right here right now and this is what will be reflected in our stories this year.
The India Story 2021 Connects
“Over a period of five years, The India Story has grown to become one of the hippest cultural events in Kolkata. It gets together some of the best artists, interior decorators and fashion designers under one roof and the result is a new narrative formed for India by its creative community.”
— Elle magazine
Introducing The Farmers’ Market
The India Story 2021 introduced the Farmers’ Market, which celebrated all things fresh and good. It was a line-up of fine foods, skincare and well-being, all curated under bright lights and a rustic ambience.
The India Story Connects
The sixth edition of The India Story brought together everyone over the theme of “Connects”, opening with a vibrant fashion show by celebrity fashion designer Anju Modi.
Mini Stories
Prateek Kuhad performs and enthralls the audiences where all one could see were thousands of hands torch up their phones in delight!
An elaborate stage for compelling conversations on the great Indian design aesthetic.
— Vogue, India
“What began as a purpose grew into a festival and has now in the course of these five years come to acquire a life of its own.”
